SPADE Newsroom Design

Newsroom integration can be messy and confusing, often resulting in vague structures of accountability and communication, inadequate or inefficient allocation of resources, friction between old-school roles and new-age processes, and consolidation only of real estate but not technology, manpower, audiences, data, et cetera.

SPADE — a blueprint for modular workflow in omnimedia newsrooms — is our attempt to solve “misintegration.”

It works as a single content supply chain — with data-driven, multi-screen sourcing, production, assembling, distribution — feeding all your news brands, across editions. It includes a new way of look at organizational structure, job descriptions and tools needed for the digital-first, integrated newsroom.

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